Tall modern office building with glass facade in an urban setting under a clear blue sky.
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Where the Smart Money Is Going Today

Street Level Look at Industrial Real Estate in Southern California My approach to real estate is not par for the course. When I sit down with investors interested in Southern California’s industrial real estate market, I don’t start with charts or submarket reports. I start with stories. Stories aren’t just numbers, they’re about cities, trucks,…

A striking view of contemporary architecture capturing geometric shapes and glass facade from below.
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What Every Investor Should Know Before Buying Industrial Real Estate

How to Avoid Costly Mistakes in Southern California’s Most Competitive Asset Class Investing in industrial real estate can be both highly profitable and deceptively unforgiving, especially in dense, high demand markets like Greater Los Angeles. Industrial buildings may look simple compared to multifamily or retail assets, but there is risk in what you don’t see,…